Advertising Things

Merging business silos instead of breaking it down.
Advertising Things, Business
Merging business silos instead of breaking it down.

Without the ability to access and analyze all of your data in a fluid manner, it becomes very difficult to deliver [...]

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Is your business digitally equipped?
Advertising Things, Business
Is your business digitally equipped?

In light of the COVID 19 pandemic that has taken the world and our country by storm, businesses everywhere are [...]

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INsights are so 2013!
Advertising Things
INsights are so 2013!

Being an analyst can be challenging. You constantly have this urge to break grounds with the data you have at your [...]

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The digital marketing cycle
Advertising Things, Entertainment, Lifestyle
The digital marketing cycle

I remember the year as if it were just yesterday when Facebook launched their advertising model and let the world [...]

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Understanding the value of a "like"
Advertising Things
Understanding the value of a “like”

Being an analyst and working with large volumes of online data I have come to understand user behaviour and content [...]

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The age of the influencer
Advertising Things, Lifestyle
The age of the Influencer

A few weekends ago, my sister mentioned something to me that has lingered in my mind. "Every influencer on [...]

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Advertising agencies...still mad about men!
Advertising Things, Lifestyle
Big advertising agencies…still mad about men!

If like me you have been hooked on the Netflix original series Mad Men and you just so happen to have worked at a [...]

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The ad-agency desensitiser
Advertising Things, Lifestyle
The ad-agency desensitiser

Anyone who has been in an advertising agency (be it ATL, BTL or Digital) will echo my sentiment when I say it [...]

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75ab733168b0ab6074e503b517d009c6
Advertising Things, Lifestyle
The professional lucky packet

Networking at corporate events can be a nightmare to prepare for. The idea of socialising with a bunch of [...]

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